Southern California was all smiles, except for coach Lane Kiffin.

Hawaii quarterback Bryant Moniz is doing everything possible to get a good look at Southern California - he's even gone virtual.

The Pac-10's football coaches went on a look-at-us road show to the East Coast in July, hitting Times Square, ringing the opening bell at NASDAQ and visiting ESPN's headquarters before landing back on the floor of the Rose Bowl for a media meet and greet.

Southern California was no ordinary football program over the past decade, winning seven straight Pac-10 titles and two national championships while annually fielding a gleaming array of NFL prospects.

Although Lane Kiffin's first spring practice at Southern California stretched nearly three hours until dusk, it wasn't because of the usual exuberance and horseplay in the Trojans' workouts over the past nine years.